The third installment of the Out of the Curve series features 12 Brazilian leaders at the head of unicorns and startups that are innovating in different markets. Ebanx, Voxus, QuintoAndar, Mastertech, Trinus, Gera Capital, VTEX, Movile, iFood, Stone, Brex, 99, Wildlife Studios. These startups offer different services and have different objectives, but one characteristic is common to all of them: they are changing entire sectors and expanding market horizons. Although successful, these companies have also experienced difficulties that show that failure is part of the process. In the stories contained in this volume of the Out of the Curve series, the leaders of these startups recount the dilemmas they have experienced since discovering their entrepreneurial vocation. The stories are unique, but the testimonies reveal passion, daring and a lot of resilience - indispensable traits for turning dreams into reality. At the end of each testimony, there is an overview of the main lessons the interviewees have learned from their own experience, as well as indications of books that can help those looking for inspiration and guidance to get their disruptive ideas off the ground. (Fora da Curva 3 - "Unicorns and successful startups", organizers: Pierre Moreau, Florian Bartunek and Ariane Abdhallah; Portfolio Publishing, 328 pages, R$ 46.34)